Julia Charles Event Management will not only be exhibiting at SEA (Saudi Entertainment and Amusement Expo) this year but both Julia and Michael will be appearing as guests speakers and panellists throughout the event.

The entertainment and leisure industry is booming in Saudi Arabia and SEA is the trade show to attend when it comes to leading industry experts and insight. Facilitating the mandate for operational excellence and digital transformation over the next 10 years, Saudi Entertainment and Amusement Expo Summit connects the very best entertainment, tourism, event and leisure industry experts across the globe.


When Is Saudi Entertainment and Amusement Expo Taking Place?

Saudi Entertainment and Amusement Expo and Summit will be taking place from 16th-18th May 2022 at Riyadh International Convention and Exhibition Centre. It is an exclusive event for business connections fuelling growth within the entertainment and leisure industry in Saudi Arabia. You will be able to find Julia Charles Event Management at exhibition stand 4A12.

Women wearing different clothing options at Saudi Arabia business event

Why are Julia Charles Event Management Attending SEA Expo and Summit?

Julia Charles Event Management already has an established track record working in Saudi Arabia. Having attended the SEA expo and Summit pre-pandemic, as well as designing and producing the 3-month long Horror Fest (one of the first major leisure and tourism events within the kingdom), it only made sense that we attended the event as exhibitors, as well as taking part on panels and as guest speakers.

As part of vision 2030, KSA wants to drastically change the perception of the country, transforming the country into a must-visit destination for leisure and tourism. To do this, in 2016 the government pledged to invest SD 64 billion in leisure and entertainment in Saudi Arabia over ten years. Therefore, Saudi Entertainment and Amusement Expo and Summit was created.

As leaders within the events industry, Julia Charles Event Management is in a unique position to offer turnkey solutions for leisure and tourism events in Saudi Arabia. Both Julia and Michael are honoured to be asked to speak and offer their insight at the event, as well as excited to connect with government bodies, new clients and other industry leaders at our exhibition stand.


What Can Julia Charles Event Management Offer Saudi Arabia

With nearly two decades of event industry experience, and cultivating the very best industry connections, Julia Charles Event Management is able to offer its expertise to the Saudi Arabian events, tourism and leisure industry.

We offer turnkey event solutions. You can rely on us for end-to-end customised management of your event.

Our stand at Saudi Entertainment and Amusement Expo will feature our key services:

  • Concept & design
  • Technical design, set, stage & show design
  • Production & set design
  • Immersive fan zone experiences
  • Event technology, build & system integration
  • Project management
  • World-class entertainment, artist management & arena shows
  • Festivals and public event design and delivery
  • Product launch activations
  • and more…

Our booth will also feature: 

  • A showcase of our design concepts for a wide range of world-class events 
  • Interactive touch screen navigation system showcasing our services 
  • The company directors are on hand and ready to answer any questions you may have.
Horror Festival Event in Riyadh, Saudi Arabia in 2019. We produced and managed this unique Halloween event, providing entertainment, scare attractions and more.
Horror Festival Event in Riyadh, Saudi Arabia in 2019. We produced and managed this unique Halloween event, providing entertainment, scare attractions and more.

Julia & Michael Guest Speakers at Saudi Entertainment and Amusement Expo

Julia and Michael have both been asked to speak at Saudi Entertainment and Amusement Expo and Summit about their experience in the events industry as well as their industry knowledge and thoughts for the future.

What To Expect From Michael Charles:

Michael will share lessons learned through past and new ventures where event production is bringing ideas to life through technical, digital and physical environments, but also adding the finishing touches to create remarkable moments for your clients and attendees.

Specialists in storytelling no matter your scale or scope, the team utilize their technical know-how to inspire and enthral audiences across the globe.

He will be looking at the key to Immersive Entertainment and Event Experiences and the lasting positive effects a brilliant experience can have on your audience.

Michael Charles Creative Director at Julia Charles Event Management and Global Events.

What To Expect From Julia Charles:

Julia will speak about her career in the events industry from her initial success winning investment in Dragon’s Den to then stepping out on her own, and, with the support of her brother and business partner Michael, creating her current internationally renowned business.

She will also discuss her work in sustainability and her goals and visions for a more sustainable future within the events industry, including how she won funding to study at Cranfield University to find a solution on how to reduce carbon footprints for businesses.

Working with industry giants to create unforgettable and immersive experiences Julia and her team have delivered seemingly undeliverable events- producing exceptional results.

Example of what women should wear when visiting Saudi Arabia

You can catch both Julia and Michael’s talks over the 3 days as well as their panel appearances. Alternatively, pop by our exhibition stand 4A12 or get in touch with our team to arrange a meeting whilst they are in Saudi Arabia.

Get In Touch With Us Today.

With nearly 20 years of Event Management insight, working with world-renowned Clients we'll help you create your Dream Event.

Get in Touch